Belgians of Europe
The European Commission and the European Parliament 's Representation Office in Belgium have jointly organised their presence at 9 events to meet citizens.
In this context, we designed an activation campaign around two messages: ‘Belgians of Europe’ and ‘Use your vote, 9 June 2024’. The aim was to put in place an agile and original expositive structure within a limited budget, while at the same time delivering a visual impact.
On 9 May, as close as possible to the public, we staged and organised an urban game that was accessible to a wide audience, engaging and conveying messages linked to European values.